Microsoft's new ad weakness Live Apple "Mac too expensive"

Microsoft and Apple in the last year, held a round of another round of tit-for-tat ad fight after this year, Microsoft has brought about a series called "notebook Hunter" ad. This time Microsoft's Achilles heel of a direct hit Apple, Mac too expensive. Prior to Microsoft CEO Ballmer also said that more than 500 U.S. dollars to pay only buy Apple logo.

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Microsoft's new ad weakness Live Apple "Mac too expensive"

The series of the first ad, the girl named Lauren would like to purchase a laptop, her request was a good performance, 17-inch screen, the price is lower than 1000 U.S. dollars. Lauren camera to follow around the various shops, Lauren came out from the Apple store is very discouraging to the budget, she can only buy a 13-inch Apple notebook, "I'm not cool, can not become a Mac person."

In the vicinity, Lauren has finally selected a line with the requirements of their notebooks, the HP pre-installed Windows system 17-inch notebook price 699.99 U.S. dollars, Lauren completed to rapturous. In this ad, Microsoft name Road name directly on the Mac have been attacked, and before that the central idea of the same Ballmer, PC and Mac only difference between Logo and price.